Legal

Privacy Policy

Last updated: 5th May, 2026

This Privacy Policy describes how Hyperfuel ("we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from our website.

1. Information We Collect

When you visit our website, we collect certain information about your device, your interaction with the site, and information necessary to process your purchases.

  • Personal Information: Name, email address, phone number, billing address, and shipping address.
  • Order Information: Products purchased, order value, and transaction details.
  • Payment Information: All payment transactions are processed securely through third-party payment gateways such as Razorpay, Stripe, or Shopify Payments. We do not store or have access to your card details.
  • Device Information: IP address, web browser, device type, time zone, cookies, and tracking data.

2. How We Use Your Information

  • Fulfill orders and process transactions.
  • Communicate with you regarding your orders.
  • Provide customer support.
  • Improve and optimize our website.
  • Screen orders for potential risk or fraud.
  • Send marketing communications only if you have opted in.

3. Sharing Your Information

We may share your personal information with third parties to help us provide our services, including payment processing partners, shipping and logistics providers, and analytics or marketing tools such as Google Analytics and Meta Pixel.

We do not sell or rent your personal information to third parties.

4. Behavioural Advertising

We may use your personal information to provide targeted advertisements or marketing communications that we believe may be of interest to you.

You can opt out of targeted advertising through your browser settings or platform-specific preferences.

5. Cookies

We use cookies and similar technologies to enhance your browsing experience, analyze website traffic, and support marketing efforts.

You can control cookies through your browser settings.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law.

7. Your Rights

  • Access your personal data.
  • Request correction or deletion of your data.
  • Opt out of marketing communications.

To exercise these rights, please contact us at the email provided below.

8. Security

We take reasonable precautions and follow industry best practices to protect your personal information. However, no method of transmission over the internet is completely secure.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of such websites.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for legal reasons.

11. Contact Us

For more information about our privacy practices or if you have questions, please contact us at support@hyperfuel.clothing.